Jack Said:

I am thinking of quitting my job in radio sales to start a modeling and publicity agency from my home.?

We Answered:

WOW. That's a hard one. Do you have any models to "sell"? You have to have 'products'. Who/what are you going to 'sell'?? You have to have a portfolio of work for potential clients. Are you a photographer, and if not-do you know one who will do portfolios for your models if they don't have one? A model without their "book" is like an eagle without 'wings'. Publicity agent....is just that. Get a body of work together, and then go forward. Also-you are in radio sales...use this as a stepping stone for your business. Make friends witht the right people. I would call a Publicity Agent in your area and ask for a job-then you can learn the business inside/out. It is not an easy business. *Or call an agency in NY, or Atlanta...find some #'s on the internet before you take such a leap. *Working for an agency is the best bet....if you think you're good enough to start your own company-try your wings at an established agcy first>see how you do then consider taking that plunge.