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How To Write A Marketing Letter

Marion Said:

how do I write a letter telling someone they cannot have a pay rise?

We Answered:

I recommend wording the letter so it doesn't connect you with the situation, as it's not between YOU and her, it's between the COMPANY and her. If the company is in a tight situation, it's easier to word the letter:

For example:
Right now, the company is not in a position where it can offer you a raise. If the company was in a better financial situation, and your work level and attitude improved, we could consider evaluating an adjustment.

That way, the focus is on the company and her attitude.

If the company is in good financial situation, then you're stuck pointing out:

The company feels that you are performing your job adequately. We'd like to be able to offer you a raise, but we need to see you improve in the following areas before a raise could even be considered: We'd like to see your attitude improve regarding XXXX and YYYY.

That type of wording helps the employee by giving them the possibility for a review & raise later if they improve their attitude.

Herman Said:

I am writing a marketing letter to a university in UK.We are a language academy.?

We Answered:

Basically, you have to focus on what is in it for them.

Jorge Said:

Can someone please help me with a marketing letter?

We Answered:

First you need to define your target audience. I don't know if by direct marketing you mean everyone or someone in your circle of influence, warm or cold market.
You'll find 12 steps template here: http://www.powerhomebiz.com/vol83/template.htm

Carl Said:

I was laid off recently(bad market). Do I write a letter to them to thank them for the time I did work there?

We Answered:

i wouldn't worry about it. Just ask him for a good recommendation for your next career choice

Judith Said:

Please can anyone show me how to write a retainer-ship agreement letter for marketing consultant ?

We Answered:

Check out the book excerpt linked to below:

http://books.google.com.au/books?id=ECz7v-gbRLMC&pg=PA466&lpg=PA466&dq=retainer+agreement+letter&source=bl&ots=I-tB9eN5iV&sig=YKSmHVBlPU3stoe3u66VplFyU5U&hl=en&ei=51iWSoqrO4WIkAW4y6WWDA&sa=X&oi=book_result&ct=result&resnum=8#v=onepage&q=retainer%20agreement%20letter&f=false

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